There are a wide range of reasons why London is called as a cosmopolitan city and one of them is the high standard of living which is offered to its residents. Globalization has brought about several changes to the city and this includes the advent of high end department stores like Selfridges. Operating as a chain of stores which are spread across the length and breadth of the city, Selfridges has quickly established itself as one of the major players in the industry and has been catering to the needs of a wide range of customers for over a century. This clearly shows that it has a strong brand reputation and makes it a priority to offer world class service to its customers at all times.
Started in the year 1909, Selfridges was the brainchild of Harry Gordon Selfridge. The flagship store of this brand can be found at the Oxford Street and it is UK’s second largest shop. After passing hands through several owners over its history, the Selfridges Company is now currently owned by Canada’s Galen Weston. Some of the other prominent branches of Selfridges include the likes of the ones at Manchester Exchange Square, Trafford Center and Birmingham.
Perhaps no other departmental store in the world would dedicate importance to the architecture of the building in which it is located apart from Selfridges. When you take a closer look at some of the buildings in which Selfridges stores are located, you will notice that all of them have been built to perfection and they are architecturally brilliant. Hence, many of the shoppers just visit the store to admire its architecture and appreciate its sheer brilliance. All the Selfridges stores are designed by world class architects who spend several years to come with the unique design and construct it.
Once you step into any Selfridge store, the first thing which you will come to terms is the sheer size of the store and the variety of merchandise that you get to purchase. You can find all the major designer labels, electronic gadgets and other branded goods at the store. The customer service executives at the store are really friendly in nature and they are always ready to help you out and address your queries in case you need any help with regards to your shopping experience. There is a dedicated website for Selfridges which allows you to shop from your home without having to step out. All you online orders will be delivered directly to your home. Even international orders are supported if you wish to purchase items but live in a different country.
The best thing about shopping in Selfridges is the fact that you will be able to enjoy a wholesome experience at the end of the day and you will even recommend the store to your friends and relatives without a doubt. You can find plenty of deals and discounts during the festive season such as Christmas that can save you tons of money when you make your purchases in bulk.